Target Optical is one of the most recognized brands in the U.S. and fastest growing optical sites on the Internet. Consumers shop Target Optical for fashion brands of prescription and non-prescription glasses and sunglasses. They carry a wide-range of styles and name brands such as Ray-Ban, DKNY, AX, Maui Jim®, and more, as well as popular brands of contact lenses from Acuvue®, CIBA ®, B&L, and specialty lenses all at a competitive price.