From their home in Florence, Alabama, Billy Reid have been making expertly crafted, standout clothes for more than 20 years. They make clothing that is built to last. They believe in creating fewer, better things. Their approach is rooted in sustainability. They take your favorite wardrobe staples and improve them through unexpected, high-quality detailing – carefully considering every button, every thread, every stitch. They believe strongly in community, and draw constant inspiration from the artists, musicians, chefs and makers that surround them