IdeaPaint exists to inspire and encourage everyone, every day to reach their creative and productive potential. Their signature product, a high-performing dry erase paint, transforms virtually any smooth surface into an erasable canvas, giving people the space they need to fully explore their big ideas. The magic of IdeaPaint lies in its ability to transform passive space into active environments—to spur the collaborative spirit that lives within all of us, and accelerate ideation for better, faster results.